THE PRIMO STUDIO

PRIVACY POLICY

Effective Date: August 8, 2026

The Primo Studio (“The Primo Studio,” “we,” “us,” or “our”) respects your privacy and is committed to handling your personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit theprimostudio.com, request information, schedule an appointment, place an order, make a payment, subscribe to marketing communications, or otherwise interact with us.

By using our website or submitting information to us, you acknowledge the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

We may collect information that you voluntarily provide to us, including:

  • Name

  • Email address

  • Telephone number

  • Billing information

  • Property address

  • Brokerage or company name

  • Real estate agent information

  • Appointment date and time

  • Order and service information

  • Property access instructions

  • Gate codes or access information voluntarily provided for a scheduled shoot

  • Communications you send to us

  • Marketing preferences

  • Any other information you provide when booking or contacting us

We may also automatically collect certain technical information when you use our website, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Referring website

  • Approximate geographic location

  • Website activity

  • Cookie and analytics information

2. PAYMENT INFORMATION

Payments may be processed through third-party payment processors.

We generally do not directly store complete credit-card or debit-card numbers. Payment information may be collected and processed directly by our payment processor according to that provider's own privacy and security policies.

We may receive limited transaction information such as:

  • Customer name

  • Billing address

  • Payment status

  • Transaction amount

  • Payment method type

  • Transaction ID

  • Date and time of payment

We use this information to process orders, issue refunds where applicable, prevent fraud, maintain business records, and resolve payment disputes.

3. HOW WE USE YOUR INFORMATION

We may use personal information to:

  • Process and confirm orders

  • Schedule real estate media appointments

  • Communicate regarding upcoming appointments

  • Provide photography, video, drone, floor plan, 3D-tour, and related services

  • Deliver completed media

  • Process payments and refunds

  • Provide invoices and receipts

  • Respond to inquiries and customer-service requests

  • Send appointment reminders and service-related communications

  • Verify property or appointment information

  • Prevent fraudulent transactions

  • Maintain accounting and business records

  • Improve our website and services

  • Analyze website usage and performance

  • Protect our legal rights and enforce our Terms & Conditions

  • Comply with applicable laws

  • Send marketing communications when appropriate as described below

4. MARKETING EMAIL CONSENT

During checkout or through other areas of our website, you may be given the option to subscribe to promotional and marketing emails from The Primo Studio.

Marketing communications may include:

  • Special offers

  • Discounts

  • New services

  • Photography packages

  • Promotions

  • Real estate media tips

  • Company updates

  • Seasonal offers

  • Other information relating to The Primo Studio's products or services

Subscribing to marketing emails is optional and is not required to place an order or receive our services.

If you select the marketing-consent checkbox or otherwise voluntarily subscribe, you authorize us to use the email address you provide to send marketing and promotional communications.

Your marketing consent does not affect our ability to send transactional or service-related communications concerning an order you have placed.

5. WITHDRAWING MARKETING CONSENT

You may unsubscribe from marketing emails at any time by clicking the “Unsubscribe” link contained in a marketing email or by contacting us directly.

We will process unsubscribe requests in accordance with applicable law.

After unsubscribing from marketing emails, you may still receive non-marketing communications that are necessary to administer your relationship with us, including:

  • Order confirmations

  • Appointment confirmations

  • Appointment reminders

  • Payment receipts

  • Media-delivery notifications

  • Customer-service communications

  • Important changes concerning an existing order

We will not charge you for unsubscribing.

6. COOKIES AND SIMILAR TECHNOLOGIES

Our website may use cookies, pixels, tags, analytics technologies, or similar tools to operate the website, remember preferences, understand visitor behavior, improve website performance, and measure advertising effectiveness.

Depending on the technologies enabled on our website, these tools may collect information about your browser, device, IP address, website activity, pages viewed, and interactions with advertisements.

Some cookies are necessary for website functionality. Others may be used for analytics or advertising.

You may be able to control cookies through your browser settings or through any cookie-management options provided on our website.

Disabling certain cookies may affect website functionality.

7. ANALYTICS AND ADVERTISING

We may use third-party analytics and advertising services to understand website traffic, measure advertising performance, or display advertisements.

These providers may use cookies, pixels, or similar technologies to collect information about interactions with our website.

Where required by applicable law, we will obtain appropriate consent before using non-essential tracking technologies.

8. HOW WE SHARE INFORMATION

We may disclose personal information to trusted third parties when reasonably necessary to operate our business and provide our services.

These parties may include:

  • Payment processors

  • Website-hosting providers

  • Scheduling providers

  • Cloud-storage providers

  • Email-service providers

  • Marketing platforms

  • Analytics providers

  • Photographers

  • Videographers

  • Drone pilots

  • Editors

  • Independent contractors

  • Floor-plan or 3D-tour providers

  • Accounting or bookkeeping providers

  • Professional advisers

These providers may access information only as reasonably necessary to perform services for us or as otherwise permitted by applicable law.

9. WE DO NOT SELL CUSTOMER INFORMATION

The Primo Studio does not sell customer names, email addresses, telephone numbers, or other personal information to unrelated third parties in exchange for money.

We also do not sell customer email addresses to third parties for their independent email-marketing purposes.

If our data practices materially change, we will update this Privacy Policy as appropriate.

10. PROPERTY INFORMATION

Because we provide real estate media services, Client information may include property addresses, access details, appointment information, photographs, videos, floor plans, and property-related information.

We use this information primarily to perform the services ordered by Client.

Clients should avoid providing unnecessary sensitive information.

Property access codes or special instructions should only be provided when reasonably necessary for the appointment.

11. PHOTOGRAPHS AND VIDEO

Real estate photographs, videos, drone footage, floor plans, 3D tours, and related media may contain images of a property and items located inside or outside the property.

Clients are responsible for removing confidential, private, valuable, or sensitive materials from areas being photographed.

Our use of completed media for our portfolio, advertising, website, or social media is governed by our applicable Terms & Conditions and any separate agreement with Client.

12. DATA RETENTION

We retain personal information only for as long as reasonably necessary for legitimate business purposes, including:

  • Completing Services

  • Maintaining transaction records

  • Accounting and tax requirements

  • Customer service

  • Fraud prevention

  • Contract enforcement

  • Legal compliance

  • Resolving disputes

Different categories of information may be retained for different periods.

We may retain order, invoice, payment, and contractual records for longer periods when reasonably necessary for legal, tax, accounting, or business purposes.

13. DATA SECURITY

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, misuse, or destruction.

However, no internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure.

Accordingly, we cannot guarantee absolute security of information transmitted through or stored by our website or third-party service providers.

14. DATA BREACHES

If we become aware of a breach involving personal information, we will investigate the incident and provide notifications where required by applicable law.

15. YOUR PRIVACY RIGHTS

Depending on where you reside and which privacy laws apply, you may have rights concerning your personal information, which may include the right to:

  • Request access to personal information we maintain about you

  • Request correction of inaccurate information

  • Request deletion of certain information

  • Obtain information concerning how your data is used

  • Withdraw certain consent

  • Opt out of marketing communications

  • Exercise other rights provided by applicable privacy law

Certain information may be exempt from deletion or other requests when retention is necessary for legal compliance, contractual obligations, fraud prevention, accounting, dispute resolution, or other legitimate purposes permitted by law.

To submit a privacy request, contact us using the information provided below.

We may take reasonable steps to verify your identity before processing a request.

16. CHILDREN'S PRIVACY

Our website and services are intended for adults seeking real estate media and related professional services.

We do not knowingly solicit personal information from children under 13.

If we learn that personal information from a child has been collected contrary to applicable law, we will take reasonable steps to delete it.

17. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, social-media platforms, payment services, scheduling platforms, property-tour platforms, or other external services.

We are not responsible for the privacy practices, security, content, or policies of third-party websites or services.

You should review the privacy policies of those providers separately.

18. BUSINESS TRANSFERS

If The Primo Studio is involved in a merger, acquisition, reorganization, financing, sale of business assets, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.

19. LEGAL DISCLOSURES

We may disclose personal information when reasonably necessary to:

  • Comply with applicable law or legal process

  • Respond to lawful government requests

  • Protect our rights or property

  • Investigate fraud or misuse

  • Enforce our agreements

  • Protect the safety or rights of our customers or others

  • Establish, exercise, or defend legal claims

20. DO NOT TRACK AND PRIVACY SIGNALS

Certain browsers and devices may transmit “Do Not Track” or other privacy preference signals.

Our response to such signals may depend on the technologies used on our website and applicable legal requirements.

Where applicable law requires recognition of a legally valid privacy preference signal, we will endeavor to comply with those requirements.

21. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements, or business practices.

When we make changes, we will update the Effective Date at the top of this Privacy Policy.

Material changes will be communicated where required by applicable law.

22. CONTACT US

For questions concerning this Privacy Policy, marketing preferences, or requests concerning your personal information, contact:

The Primo Studio
Website: theprimostudio.com
Email: [INSERT BUSINESS EMAIL]
Mailing Address: [INSERT VALID BUSINESS MAILING ADDRESS]

MARKETING CONSENT

Marketing consent is voluntary and separate from acceptance of our Terms & Conditions.

By selecting the marketing subscription option, you agree that The Primo Studio may use your email address to send promotional emails, special offers, service announcements, discounts, and other marketing communications.

You may unsubscribe at any time using the unsubscribe link provided in our marketing emails.